Learnings on adoption and local partnerships in Somalia and Somaliland
Talk to Loop, BRCiS III and GAASHAAN partnership
Supported by FCDO.
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Since October 2024, the GAASHAAN and BRCiS consortia have been working in partnership to implement Talk to Loop across multiple organisations and regions in Somalia, with support from FCDO. The initiative is designed to provide communities with a complimentary, safe and anonymous platform to raise concerns particularly around fraud, protection, and exclusion.
As the roll-out continues, we are collectively learning what supports the successful integration of a collective feedback system across diverse actors, and what is still needed. The following is a brief summary of our learnings to date:
Adoption and use
1. Widespread adoption needs organisational alignment.
Loop touches multiple functions across safeguarding, M&E, programming and leadership, so a whole of organisation approach is needed.
So far, 14 organisations: 8 international NGOs and 6 national Somali NGOs, have been onboarded to Loop, across the two consortia. While technical onboarding has been delivered, we are learning that true adoption also depends on aligning internal systems and approved processes to accept feedback and reports coming through Loop.
Leadership buy-in is critical for overcoming procedural and compliance barriers.
2. Targeted training is improving responsiveness.
Following tailored onboarding processes, delivered to fraud focal points, PSEA specialists and safeguarding staff, timely responsiveness to sensitive reports coming in through Loop has improved significantly. Other organisations average a 50% response rate to sensitive referrals. In comparison, BRCiS and Gaashan consortium members now have a 100% response rate for referred sensitive reports.
Responsiveness to open feedback is also higher from consortium members than the average of organisations across Somalia, however it remains uneven. As of Q1 2025, approximately 65% of open feedback submissions are receiving a direct organisational response, with response rates varying between partners. Efforts are ongoing to close this gap through clearer internal workflows and focal point support.
3. Ownership is growing, but not yet definitive.
Monthly leadership coordination calls, technical support from Loop, and structured follow-ups are helping to build ownership and resolve any blockages to integrating the new feedback and safe reporting channel (Loop) across the consortium members.
A sense of security that the platform will continue to be available would help to build confidence for organisations to then accelerate their investment in more fully integrating Talk to Loop into their systems and partnerships. Donor support to ensure the sustainability of the platform would be beneficial.
4. Community engagement drives results, but needs strengthening
We’re seeing that where partners actively promote Loop to communities, reporting increases. For example, a rise in GBV reporting has been observed in the Mogadishu area, likely influenced by local awareness-raising activities. However, limited visibility on where and how partners are communicating about Loop makes it difficult to assess the exact impact and inform outreach strategies.
We can see that the more specific the communication, location, timing, language, and prompts are to communities, the more targeted and actionable the feedback tends to be. To support this, Loop is working with partners to co-develop communication assets and translate content into local dialects.
Adaptations to Increase effective use:
- New moderation features allow focal points to flag and correct misdirected feedback quickly.
- Face-to-face and one-on-one support continues to build user confidence across national and international teams.
- Ongoing translation and communications support is helping tailor messaging to local languages and contexts.
- For organisations without strong CFMs, Loop is serving as a practical bridge to improve accessibility and transparency.
We are committed to ongoing learning and adaptation, and to working together to ensure that communities can speak up safely and be heard.
If you would like to learn more about how to use Loop in Somalia and Somaliland to compliment existing community feedback, reporting and engagement, please contact us at hello@talktoloop.org